We met the guys from Loops when they came
to our studio to interview us about the live visual
performances we had been doing at the Sonar
festivals. They said they wanted us to design their
show package for the next season, and they kept
their word so at the end of the year they
approached us to do so.

Loops is about music, and all that surrounds it,
so we started up from the old school basics: guitars,
drums, microphones, printed t-shirts, pins, caps,
lighters, pop, fashion, tapes, ipods, headphones...  
and we created a package in which cloth and pins
are the placeholders that show all the elements
that rocked our worlds.

Re-Brand

Video: 01  

 Typographical studies, family of pins with music related icons and logo re-brand